Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

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Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

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Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

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Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

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Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

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Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

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Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

Deprecated: Function create_function() is deprecated in /var/www/vhosts/therembrands.com/httpdocs/wp-includes/plugin.php on line 443

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The REMBRANDS – Make marketing simple again! Цель проекта – простым и понятным языком рассказывать о тонкостях современного маркетинга на примерах из реального опыта, как автора блога, так и ведущих специалистов в этой области. Давайте делиться Знаниями, Опытом и Вдохновением!
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Skip links

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ЦЕЛЬ ПРОЕКТА:


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Make marketing simple again! Простым и понятным языком рассказывать о тонкостях современного маркетинга на примерах из реального опыта, как автора блога, так и ведущих специалистов в этой области. Давайте делиться Знаниями, Опытом и Вдохновением!


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ЗНАНИЯ

В этом разделе Вы найдете описания кейсов, ставших классикой, а также материалы о самых современных трендах и актуальных событиях в мире маркетинга.

ОПЫТ

Если Вам интересно знать как создать отдел маркетинга, разработать успешный бренд с нуля, снять рекламный ролик, как работают медиа и с чего вообще начинать, Вам сюда.

ВДОХНОВЕНИЕ

Всем нам временами нужно получать яркие эмоции для генерирования оригинальных идей. Путешествия, интересные места, люди, музыка, кино и события. Все здесь.


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АВТОР


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Меня зовут Евгений Разуваев. Работаю в маркетинге с 2004 года. За это время я прошел путь от позиции ассистента бренд-менеджера до маркетинг-директора. Работал в крупных международных компаниях в Украине и за рубежом. Cтановление в маркетинге проходил в компании Global Spirits (Хортиця, Благофф, Медовуха, Шустов, Ореанда). В качестве бренд-менеджера запустил бренд Медовуха, провел репозиционирование бренда Blagoff, рестайлинг бренда Хортиця, корректировку его имиджа, работал с брендами в странах ВЭД и в итоге возглавил отдел маркетинга GS.

В текущий момент в качестве маркетинг-директора я представляю компанию Snack Production, лидера на рынке соленых снеков в Украине и ряде стран СНГ. Основными достижением является успешный запуск на международный рынок 6 абсолютно новых брендов, один из которых стал лидером рынка всего за 10 месяцев с момента появления идеи, а еще два в течение 3-х месяцев с момента старта производства стали номером 2 и 3 в своих категориях. Проведено более трех десятков национальных промо-кампаний в странах СНГ.

Я часто сталкиваюсь с ситуацией, когда молодые специалисты горящие идеей, попросту не знают как им эту идею реализовать. Бывает, что студенту с академическим образованием не хватает опыта, чтобы найти первую интересную работу. А владельцу небольшого бизнеса сложно подыскать себе маркетолога или построить маркетинг самостоятельно. В рамках этого проекта я решил делиться своим опытом и знаниями, а также значимыми по моему мнению новостями и событиями в маркетинге. Простым человеческим языком на конкретных примерах.


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ЧЕМ Я ХОЧУ ПОДЕЛИТЬСЯ:


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МЕНЕДЖМЕНТ
БРЕНДИНГ
КРЕАТИВ
СТОРИТЕЛЛИНГ

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БЛОГ


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ПРОЕКТЫ


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Геймифицируйся или умри!


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Flint Pint


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BigBob crisps

Big Bob


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Саныч Знакомство

Сан Саныч


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BeerBatoff promo

BeerBatoff


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khortytsa ice

Хортиця ICE


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Урожай

Урожай


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khortytsa ice logo

Хортиця рестайлинг


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khortytsa book

Остров абсолютной чистоты


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